Ilija from HeyReach walks us through how to automatically connect with website visitors on LinkedIn using the RB2B x HeyReach integration.
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In this video, I'm going to show you how you can
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automate your LinkedIn out,
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usually multiple LinkedIn accounts,
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especially if you have lots of new website visitors
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on the website and you don't really want to miss them out
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by not sending timely messages.
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So we all know RBTB is doing a great job
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by finding and beyond minimizing our website visitors
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by providing LinkedIn URL.
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Now I can show you a video to do real on how pretty much
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you can set up an automated flow every time somebody visits
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your website and you basically send them a connection
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request, a LinkedIn message, et cetera, et cetera.
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And moreover, I will show you how you can basically take
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care of all of your website visitors all at once
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in an automated way.
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So let's dive into it.
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For this, you will need to have an RBTB account
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and here which account to which multiple LinkedIn accounts
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should be connected.
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And in this way, we will just assign all of these
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LinkedIn accounts to reach out to the audience
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that just registered our website.
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So the flow pretty much starts with carriage.
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You connect your LinkedIn accounts.
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Then the second step is we need to create a campaign.
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And in this campaign, we are going to call it RBTB.
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Okay.
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First, we need to create an empty list
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because this let list will be post field with people
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coming from RBTB, the ones that were detected.
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So create an empty let list, RBTB, all.
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Let's write it like that.
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And this let list has zero let's say.
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That's what I'm doing.
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Now we, instead of just, this is your not your
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ordinary LinkedIn tool, we pretty much will assign
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all of our forms successfully connected
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LinkedIn accounts to reach out to the website visitors.
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Then we will create a campaign.
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And the campaign is essentially an automated set
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of LinkedIn actions which your selected accounts
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will act upon the list provided by RBTB.
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So instead of your typical way by sending
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the connection request messages in mouse and all that,
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here is a flow that actually really helped you out
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in getting acceptance rate and just improving
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your overall outbound strategy.
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So we will start with a follow.
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One day it would be too much.
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So we will be out for three hours
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and then we will send them a connection request, obviously.
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We can do a plan connection request
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or we can do a personalized one.
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So let's personalize the connection request.
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Okay.
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So this is pretty much how we can personalize
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the connection request regardless of which account
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is sending it.
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So we will go with pay first name,
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we know that because RBTB is successful
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and finds first names.
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Thank you for visiting K-rich,
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we know that they have visited here.
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So this is why I'm mentioning it.
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Let's connect best my first name.
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And my for best my first name means that I don't really
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care which link an account will send out
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that connection request as long as it's personalized.
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So I'm going to click on Save over here.
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And now we have two options, either two.
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We'd out and apply next actions
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if the not accept our connection request
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or automate a flow of when they do accept
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the connection request.
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So I'm going to create a flow that actually makes sense
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to get higher acceptance rate and automate a flow
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when they do accept our connection request.
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So this is our connection request,
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note pretty much that says,
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"Hey, first name, we know that there is a first name
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just because RBTB provided with one."
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Thanks for visiting K-rich.
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Obviously we know that they have just visited K-rich
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and let's connect my first name,
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meaning the account which is sending
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the connection request so we can add a personal touch.
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So yes, this is pretty much doing
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with four LinkedIn accounts at the same time.
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So now we have two options pretty much.
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What's going to happen if they do accept
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the connection request or not accept it?
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So I'm going to pause this video
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and just create a flow in both cases.
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Okay, so I've built out the cadence
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that actually will help me increase my acceptance rate
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and automate the flow that actually pushes people
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to try it out essentially.
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So left-hand side, if a connection request is sent
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but not accepted in five days,
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we can continue with profile engagements
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such as viewing profiles, liking posts, et cetera, et cetera.
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But we don't really want to over-setro it this
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because this audience is pretty much
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in the middle of the funnel type audience.
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So you don't really want to push the meal to hurt on that.
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Now right-hand side is the fun part.
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What is going to happen if they do accept
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the connection request over here.
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And yes, if you get a response,
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we will automatically stop the sequence
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but if there is no response and no action taken,
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we can pretty much apply additional steps.
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So three hours later, after they have accepted,
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we are going to hit them with a message
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that is pretty natural, right?
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So thank you for accepting my invitation first thing
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for some visualization in place.
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We just released a new integration allowing you
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to connect with all of your US website visitors.
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Thanks, RVTB, on autopilot, let's scale.
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Thanks, here, Rich.
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If you think it's working as well,
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let me know and I will set you a card on how to set it up.
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So now we are pushing the needle
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to actually people to try this out.
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So I was just window shopping to,
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I just wanted to test out both of these platforms.
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This is our message number one.
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If there is a response, obviously people stop it,
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three days later, if there is no response,
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we will hit them with another message,
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which is just too friendly and just not looking
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like a typical all-bound message.
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Best part, you can use it for free in the next 14 days,
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you should be a message and also queue up.
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And you can see that I'm on purpose,
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we just not using capitalization on the first letters,
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on the first words, just because like this
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should look like a text message, a friend to a friend.
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So this is my message number two.
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And if there is no response,
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I will just do additional profile engagement,
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just to increase my chances of getting a response.
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Now, I've built out my campaign.
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You know what I'm doing?
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As I mentioned, four LinkedIn accounts
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will actually do the job against a LIDLIS
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that was provided from RBTB.
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And we will call this campaign RBTB visitors.
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Click on launch campaign.
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So now the campaign is idling because I don't have
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any LIDLIS in it.
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Now, I'm going to set up that integration
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that pretty much will fit this campaign all day long.
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So that I need to go to the integration tab.
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Over here, why I already have my RBTB button,
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so connect with RBTB.
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Now, the first question is,
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what is it that I want to do?
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So I have two options,
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whether to send LIDLIS to an existing campaign
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or to feed a list,
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which will be get to be used in a campaign.
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So for this purpose,
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I'm going to send LIDLIS to a campaign.
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My campaign was called RBTB visitors.
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And this is ongoing, right?
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I'm going to click on apply.
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And I'm going to generate a new URL.
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Cool, I have my URL in place.
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Click on the copy button.
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Now we are adding a back to RBTB.
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In RBTB, I'm going into the integration tab over here.
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And then I'm clicking on back hook.
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So I want to click on set integration.
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And then I'm going to paste on the key reach,
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the same link that I have copied from here.
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I'm going to send it over here.
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And then I want the status to be enabled.
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So I can do it later.
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I'm going to click on save.
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And the integration status is available.
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Available, so yeah, pretty much it's alive and going.
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Now I want to test out whether everything is set properly.
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I'm going to click on set test event or receive.
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I will get here test has been sent,
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service respond to Android okay.
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Going back to here, just to confirm
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that everything looks fine.
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I already have one total lead, one in sequence.
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And let's check on who that person is.
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That person, going incidentally or not,
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is Adam Robinson and the account
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that will take care of Adam is Martin.
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So yeah, cool, right?
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And then if you want to check up on the list,
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you already have stored RBTB all.
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And now you have all of the details
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about the payload that was sent.
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So yeah, pretty awesome, right?
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Let me know if you need anything else.