Ultimate Email Template Guide

This is our list of the most effective email outreach templates that we have seen to date.
Remember, email templates are best used as a source of inspiration. Always personalize your emails and tailor them to your specific audience for the best results!

The Cold Intro

• Subject: [Their Company Name] - Quick Question

• Body:

Hi [Name],

I'm [Your Name] with [Your Company]. We help [target persona] like you [briefly describe the key benefit of your product/service].

Noticed [something specific about their company or work, e.g., recent news, blog post, shared connection]. Thought it was interesting!

Would you be open to a quick chat sometime next week?

Best,

[Your Name]

The Follow Up

• Subject: Checking In: Feedback on [Product Idea] for [Target Persona]

• Body:

Hey [Name],

Just wanted to follow up on my previous email. Still hoping to get your feedback on a new product idea for [target persona]. Even 10 minutes of your time would be incredibly valuable.

Let me know if you're available for a quick chat this week!

Best,

[Your Name]

The "Pain Point + Solution + Social Proof" Play

• Subject: Struggling with [Specific Pain Point]?

• Body:

Hey [Name],

Are you struggling with [specific pain point]? I ask because [your solution] can help.

[Customer testimonial or data point showing how your solution helps]

Would you be open to a quick call to see how it could work for you?

Best,

[Your Name]

The Feedback Play

• Subject: Quick Chat? New Product Idea for [Target Persona]

• Body:

Hey [Name],

Love your work in [Industry/Area of Expertise]! Building something new to help [target persona] with [specific pain point], and would love your quick feedback.

Mind hopping on a 15-min call sometime this week? Happy to send you a [incentive, e.g., gift card, free trial] as a thank you.

Cheers,

[Your Name]

The "Just Checking In" Email

• Subject: Catching Up & [Relevant Industry Topic]

• Body:

Hey [Name],

Noticed your recent post/article/activity about [relevant industry topic]. Thought it was insightful!

On a separate note, I've been working on something that might be relevant to your work at [their company]. Would you be open to a quick chat sometime next week?

Best,

[Your Name]

The "Mutual Connection" Email

• Subject: Connecting through [Mutual Connection's Name]

• Body:

Hi [Name],

I'm reaching out at the suggestion of our mutual connection, [Mutual Connection's Name]. They thought we should connect, as we're both working in the [Industry/Area of Expertise] space.

I'm particularly interested in [mention something specific about their work or company]. Would you be open to a quick introductory call sometime next week?

Best,

[Your Name]

The "Industry Event Follow-Up" Email

• Subject: Great to Connect at [Event Name]!

• Body:

Hi [Name],

It was great meeting you at [Event Name] the other day! I particularly enjoyed our conversation about [topic discussed].

As promised, I'm following up with [resource mentioned, e.g., link to article, information about your product].

Would you be open to a quick call sometime next week to discuss this further?

Best,

[Your Name]

The "Competitor Switch" Email

• Subject: Making the Switch from [Competitor Name]?

• Body:

Hi [Name],

I noticed you're currently using [Competitor Name]. We've been helping many businesses like yours make the switch to [Your Product] because [mention key advantages or differentiators].

Would you be open to a quick call to see if [Your Product] might be a better fit for your needs?

Best,

[Your Name]

The "Free Value Offer" Email

• Subject: Free [Resource] to Help You [Benefit]

• Body:

Hey [Name],

I thought you might find this helpful: [Link to free resource, e.g., guide, template, webinar recording]

It's designed to help you [specific benefit, e.g., improve your lead generation, streamline your workflow, increase your productivity].

No strings attached, just hoping it provides some value!

Cheers,

[Your Name]

The "Personalized Video" Email

• Subject: A Quick Video for You, [Name]

• Body:

Hi [Name],

I put together a quick video to introduce myself and share how [Your Product] can help [Their Company] with [Specific pain point].

[Link to personalized video]

Would love to hear your thoughts!

Best regards,

[Your Name]

The "Referral Request" Email

• Subject: Seeking Introductions to [Target Persona]

• Body:

Hi [Name],

Hope you're doing well!

I'm currently building a new product to help [target persona] with [specific pain point]. I'm looking to connect with a few folks in that role to gather feedback and insights.

Would you be willing to introduce me to anyone you know who might be a good fit?

Thanks in advance for your help!

Best,

[Your Name]

The "Podcast Listener" Email

• Subject: Loved Your Insights on [Podcast Name]!

• Body:

Hey [Name],

Just wanted to say how much I enjoyed listening to you on the [Podcast Name] podcast! Your insights on [specific topic] were spot on.

On a separate note, I'm working on something that might be relevant to your work at [their company] - [briefly describe your product/service].

Would you be open to a quick chat sometime next week?

Cheers,

[Your Name]

The "Content Compliment" Email

• Subject: Great Article on [Topic]!

• Body:

Hi [Name],

I recently came across your article on [topic] and found it incredibly insightful. Especially loved the part about [mention something specific].

I'm also working in the [industry/area of expertise] space, and I'm currently developing [briefly describe your product/service].

Would you be open to connecting sometime and sharing your thoughts on what I'm building?

Best,

[Your Name]

The "Direct and Bold" Email

• Subject: [Their Company Name] + [Your Company Name] = 🚀

• Body:

Hey [Name],

I believe [Your Product] can significantly help [Their Company] [achieve specific outcome, e.g., increase sales, improve efficiency, reduce costs].

I've put together a quick one-pager that outlines the key benefits: [Link to one-pager]

Let's schedule a brief call to discuss how we can help you achieve your goals.

Best regards,

[Your Name]