The Future of AI

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We are literally going to hire no one and just build chatbots.

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Chatbots who do sales, chatbots who do CS, chatbots who do customer support.

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And everyone's like, "Oh, people use chatbots." It's like, "No, no one uses

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chatbots to do all of those functions."

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We will, and with all the story. It would be incredibly difficult if we did not

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already have a brand

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and almost impossible if we did not have Sontosh to compete with those

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companies.

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Since we have both of those things, we can just do what MailChimp did. Like

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literally 90% of the world,

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this is free. And the reason they were able to do that, like constant contacts,

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product and offering was not good enough

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to support it without human beings. MailChimp's free product was the world is

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dying to see this done.

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Dying to see a company scale ensass without people. Like, I want to fucking see

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it.

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You know what I mean? It makes so much sense to me why this should be the way

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companies are in the future every single space.

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Right? So like, someone needs to go do it. And like, no one else can. If you

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have investors, you can't.

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Right? You can't, like, you can't forgo revenue in order to have like

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inadequate support with no people

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to experiment with chatbots that like might work. But it's certainly going to

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be

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less revenue in three years than if we used a bunch of people. I think the AI

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story is so big and we've all used chat GPT.

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And it's so easy to imagine how it could be doing all of these jobs, but it's

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not yet.

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So the first example of a company that is scaling using chatbots for all of the

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customer facing interaction.

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I mean, that's what like it should be happening. And it's not because companies

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have inertia, you know, and like

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scaling is hard. Like getting a product to it takes so much

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to be in a position to be able to do this with the product that could actually

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scale.

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And it may not, it may not be there yet either. But I think even if it's not

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there

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and we're pissing off 20% of people, still there's enough going for it that we

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should do it.

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99% of people think that they should be using AI to create content, which is

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not true because

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the only content that's going to work is going to be created by people who have

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perspective.

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Right? As everyone else uses AI the wrong way. AI is to replace employees,

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which you're not doing

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yet. I mean, you might think you are. AI is not going to make you a great

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artist. Few people have

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that gift. What it can do is it can replace employees who are completing the

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same tasks over and over again.

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No matter what it is. And that's what sales, CS, and customer success is. It's

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the same task over

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and over again. The dream model is you have like a team of artists at the top

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creating your top of

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funnel, which is truly unique and is getting even more resonance because of

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this improper use of AI.

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Then you have maybe one person running a few chatbots or like one person just

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working on

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each departmental chatbot. And that's it. You know, and like if you're sort of

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flywheel, if your

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mouse trap is good enough, then like that should be able to scale with like the

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cost of goods increasing

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you know, one cent for every dollar you make or something like that.

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